Digital Marketing

Cracking the Code: Marketing to Gen Z vs. Millennials

Marketing has always been about understanding your audience and tailoring your strategies to meet their unique preferences and needs.

Embracing AI Disruption in Digital Content Creation: Preserving the Human Element

In the ever-evolving landscape of digital content creation, Artificial Intelligence (AI) is a double-edged sword.

Know Your Audience - A Comprehensive Guide to Measuring Your Digital Marketing Content's Effectiveness

One of the things that you’ll hear us hammer home over and over again at Essential Millennial is that you need to understand your audience before you do anything related to digital marketing.

Wow Your Future Employer With A Digital CV – How To Stand Out From The Crowd

We get it. Finding a job in today’s economy can be a challenge.

6 Digital Marketing Strategy Tips For Content Creators

Are you a content creator looking to develop and execute a successful digital marketing strategy?

Digital Marketing Tips For Small Business

One of the big challenges that any small business encounters today is finding a way to attract customers online.

EM Tutorials: Social Media Marketing & Paid Ads

Social media marketing is a complicated process that is fundamental to any business’ success, especially in the digital economy.

Outdated Marketing Strategies – What No Longer Works for Millennials and Gen Z

As the world of marketing continues to evolve, it’s essential to understand the preferences of Millennials and Gen Z.

Know Your Audience: Marketing for Millennials & Gen Z

Millennials – people aged 25 to 40 constitute the largest and most important demographic for businesses today.

Is Facebook An Outdated Social Media Platform for Millennials?

Facebook is one of the oldest and most popular social media platforms.

9 Digital Marketing & SEO Tips For Small Businesses

One of the big challenges that any small business encounters today is finding a way to attract customers online.

Digital Marketing Strategy Tips For Small Businesses On A Budget

So you just started your own business, or perhaps you’ve been operating for a while.

5 Low-Cost Digital Marketing Strategies To Boost Your Small Business

In the digital age, marketing has become an incredibly complicated, time consuming task and keeping up with the competition.

5 Ways That AI Is Changing the Digital Marketing Landscape

Artificial Intelligence (AI) is the cool new kid on the block in almost every industry around the world and the digital marketing and content marketing industries are no exception, with programs like Chaat GPT set to become huge industry disruptors.

EM Tutorials: Digital Marketing For TikTok

TikTok has emerged as the leading social media platform for brands to reach large audiences, particularly those targeting younger demographics.

How To Make Eye-Catching Videos For Social Media

As a small business owner, you know that social media is a powerful tool to reach new customers and grow your brand.