Forrest Smith

Forrest Smith

After starting his career as a sports journalist in 2014, Forrest’s career has evolved with the fast-changing media industry, working as a journalist, account manager,digital content editor, managing editor, and in various freelance roles. He is now the man in charge at Essential Millennial, overseeing all the operations that keep the wheels turning at our small digital agency.

The Intersection of Creator Economy Trends and Digital Marketing: Navigating the Future

The Intersection of Creator Economy Trends and Digital Marketing: Navigating the Future

The Intersection of Creator Economy Trends and Digital Marketing: Navigating the Future In the ever-evolving landscape of digital marketing, staying attuned to emerging trends is crucial.

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Unmasking Essential Millennial's Halloween Campaign: A Spooky Roundup

Unmasking Essential Millennial's Halloween Campaign: A Spooky Roundup

Today’s the big, spooky day, Millennials! Now that the day is here, here’s a roundup of all the Halloween-themed posts we’ve conjured up for you.

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Digital Marketing Spells: Unleashing Magic in Your Campaigns

Digital Marketing Spells: Unleashing Magic in Your Campaigns

Digital marketing is a realm filled with endless possibilities, but it also has its mystical aspects.

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Zombie Content: Bringing Life Back to the Undead

Zombie Content: Bringing Life Back to the Undead

In the realm of digital marketing, there’s nothing more haunting than zombie content.

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Haunted Website Checklist: Exorcise the Ghouls

Haunted Website Checklist: Exorcise the Ghouls

Is your website haunted by ghoulish issues that lurk in the dark corners of the digital realm?

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Ghostwriter Tips: Hauntingly Good Content

Ghostwriter Tips: Hauntingly Good Content

As a ghostwriter, your role is to breathe life into the words of others while remaining unseen.

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Digital Marketing Horrors: 5 Mistakes That Haunt Your Strategy

Digital Marketing Horrors: 5 Mistakes That Haunt Your Strategy

It’s a dark and stormy night in the digital world. The wind howls, and your online presence trembles.

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The Rise of AI-Powered Chatbots: Transforming Customer Engagement

The Rise of AI-Powered Chatbots: Transforming Customer Engagement

In today’s fast-paced digital landscape, businesses, especially small enterprises, are constantly seeking innovative ways to enhance their customer engagement strategies.

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Mastering Social Media PPC Advertising: The Ultimate Guide

Mastering Social Media PPC Advertising: The Ultimate Guide

Welcome to the ultimate guide on mastering social media PPC (Pay-Per-Click) advertising.

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Charting the Path to Millennial Brand Excellence

Charting the Path to Millennial Brand Excellence

Welcome to the digital age, where the business landscape is constantly evolving.

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The Power of Personal Branding: Unleash Your Potential

The Power of Personal Branding: Unleash Your Potential

Are you ready to unlock your true potential and supercharge your career?

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Digital Marketing: The Key to Small Business Success in South Africa

Digital Marketing: The Key to Small Business Success in South Africa

In the dynamic landscape of South Africa’s small business sector, staying ahead of the competition requires innovation, adaptability, and a strong online presence.

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Navigating the Digital Marketing Landscape: Trends and Strategies for Success

Navigating the Digital Marketing Landscape: Trends and Strategies for Success

In the fast-paced world of digital marketing, staying ahead of the curve is not just an advantage; it’s a necessity.

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The Power of Affordable Digital Marketing for Small Businesses

The Power of Affordable Digital Marketing for Small Businesses

In an age where digital presence can make or break a business, small business owners often find themselves facing a daunting challenge.

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Cracking the Code: Marketing to Gen Z vs. Millennials

Cracking the Code: Marketing to Gen Z vs. Millennials

Marketing has always been about understanding your audience and tailoring your strategies to meet their unique preferences and needs.

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Embracing AI Disruption in Digital Content Creation: Preserving the Human Element

Embracing AI Disruption in Digital Content Creation: Preserving the Human Element

In the ever-evolving landscape of digital content creation, Artificial Intelligence (AI) is a double-edged sword.

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Know Your Audience - A Comprehensive Guide to Measuring Your Digital Marketing Content's Effectiveness

Know Your Audience - A Comprehensive Guide to Measuring Your Digital Marketing Content's Effectiveness

One of the things that you’ll hear us hammer home over and over again at Essential Millennial is that you need to understand your audience before you do anything related to digital marketing.

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6 Digital Marketing Strategy Tips For Content Creators

6 Digital Marketing Strategy Tips For Content Creators

Are you a content creator looking to develop and execute a successful digital marketing strategy?

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Digital Marketing Tips For Small Business

Digital Marketing Tips For Small Business

One of the big challenges that any small business encounters today is finding a way to attract customers online.

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EM Tutorials: Social Media Marketing & Paid Ads

EM Tutorials: Social Media Marketing & Paid Ads

Social media marketing is a complicated process that is fundamental to any business’ success, especially in the digital economy.

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Outdated Marketing Strategies – What No Longer Works for Millennials and Gen Z

Outdated Marketing Strategies – What No Longer Works for Millennials and Gen Z

As the world of marketing continues to evolve, it’s essential to understand the preferences of Millennials and Gen Z.

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Know Your Audience: Marketing for Millennials & Gen Z

Know Your Audience: Marketing for Millennials & Gen Z

Millennials – people aged 25 to 40 constitute the largest and most important demographic for businesses today.

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Is Facebook An Outdated Social Media Platform for Millennials?

Is Facebook An Outdated Social Media Platform for Millennials?

Facebook is one of the oldest and most popular social media platforms.

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9 Digital Marketing & SEO Tips For Small Businesses

9 Digital Marketing & SEO Tips For Small Businesses

One of the big challenges that any small business encounters today is finding a way to attract customers online.

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Digital Marketing Strategy Tips For Small Businesses On A Budget

Digital Marketing Strategy Tips For Small Businesses On A Budget

So you just started your own business, or perhaps you’ve been operating for a while.

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5 Low-Cost Digital Marketing Strategies To Boost Your Small Business

5 Low-Cost Digital Marketing Strategies To Boost Your Small Business

In the digital age, marketing has become an incredibly complicated, time consuming task and keeping up with the competition.

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5 Ways That AI Is Changing the Digital Marketing Landscape

5 Ways That AI Is Changing the Digital Marketing Landscape

Artificial Intelligence (AI) is the cool new kid on the block in almost every industry around the world and the digital marketing and content marketing industries are no exception, with programs like Chaat GPT set to become huge industry disruptors.

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EM Tutorials: Digital Marketing For TikTok

EM Tutorials: Digital Marketing For TikTok

TikTok has emerged as the leading social media platform for brands to reach large audiences, particularly those targeting younger demographics.

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How To Make Eye-Catching Videos For Social Media

How To Make Eye-Catching Videos For Social Media

As a small business owner, you know that social media is a powerful tool to reach new customers and grow your brand.

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